How identity politics plays right into the hands of big business-
[thefederalist.com]
Advertisers are specifically targeting individuals based on their group identity, and algorithms are driving our choices as much as we're driving them.
Just more of the stereotyping we’re not supposed to be doing if we’re aware of and making allowances for the diversity that surrounds us, according to the Left’s virtue-signallers.
Personally I’ve had enough of big business kowtowing to PC demands. I’m more likely to NOT buy from a company that’s retracted it’s advertising or apologised for its stance after the PC brigade has pointed out it’s failings.
Thanks for posting this article.
I for one do not buy any name brand products, i buy nothing new except under clothing, i shop only mom and pop store's. I reseach everything i can before i buy or shopat. Home depot is said to be owned by soros or he is heavily invested in them i don't shop there. There is a list of store's and charities/organization he owns and other's online available. I maybe the only but this makes me feel better and since i I am against human trafficking and slavery it is the right think to do.